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Art of Fashion: From Creative Hobby To Blogging Business Venture

Written by Kelsey on . Posted in Business, Fashion.

For many of us, clothes and shoes are just items we wear to prevent us from walking around with exposed bodies. But for some, like Jared Perry, clothes and shoes are an opportunity to express one’s personality and also their sense of style. Many of us have heard it before, “clothes make the man”. While it can be interpreted in many ways, for Jared, it adds that certain swag and creation of confidence we all on some level search for. Those exact thoughts are what led to Art of Fashion. 

Art of Fashion is an up and coming fashion blog that officially came to life on April 11, 2021. The blog caters to both men and women who are more into that athletic look with a nice dose of fresh swag. Shoes have always been a big part of Jared’s own swag, so it was important that he made sure to incorporate them into each look. Recently, Jared was able to attend Sneaker Con in Boston, Massachusetts. This is the premier sneaker event in which many popular sneakers are put on display. You can think of it as the Oscars of the sneaker world. The event was able to give Jared an even clearer vision he has for Art of Fashion. “Attending the Sneaker Con was something I was really looking forward to just because it helped me decide how I can expand my blog and even what my followers would probably appreciate that I add on.”

Jared Perry, Art of Fashion Founder & CEO

Not only has Jared’s Art of Fashion blog provided a look at his own take on fashion, but it has become a platform for other up and coming fashion bloggers as well. “It’s nice to be able to show off my own personal style with my blog, but I also like the idea of being able to show love and appreciation to my fellow peers and friends.” Art of Fashion even currently offers free promotion for other fashion enthusiasts and bloggers. When asked if this free promotion would remain in the future, Jared answered, “I don’t want to say yes and I don’t want to say no. Right now, I’m playing it by ear because Art of Fashion is still growing. But I will say that I’ll help and show love to fellow upcoming bloggers as much as I can. A win for one of us, is a win for all.”

Although still new to the blogger game, Jared also opened up about the future of Art to Fashion and what current followers and current followers can expect. “The Art of Fashion blog is on the road to becoming one of the hottest fashion blogs on Instagram…and eventually on the Internet as a whole.” Followers can look forward to exclusive content such as outfit of the day, outfit of the week, release days for sneakers, and sneaker talk videos. 

When asked for any advice he would offer for those thinking of creating a blog themselves, Jared says, “Go for it. The more you think about it, the more you’re probably going to try and convince yourself not to do it. If it’s something you’re passionate about, people will support it. Believe in your vision and yourself.”

You can keep up with Art of Fashion by following @artoffashionn_ on Instagram.

 

 

 

Creating with Kheumani: Meet the Transformation Queen

Written by Deja on . Posted in Fashion, Lifestyle.

Self-taught seamstress and social media influencer Kheumani Stevenson has been taking over social media with her DIY fashion creation for several years and is not letting up. She has made a variety of clothing and accessories which has landed her over 294,000 supporters on Youtube, 138,000 on Instagram, and 101,000 on TikTok.

Kheumani’s sewing journey began as a college freshman looking to stretch her thin budget. She states, “as a full-time student, full-time athlete, and part-time employee, I didn’t really have extra money to buy clothes; so I decided to buy a sewing machine and try to make my own clothes.”  Her most viral moment to date is her three-piece lounge set inspired by Kim Kardashians’ Skims brand. A set that would have cost an average of $250 only cost her $25 from a plush blanket purchased at Walmart. The experience was “overwhelming,” as many news outlets and blogs decided to cover her recreation.

From children’s clothing to camping tents, Kheumani has a creative eye allowing her to turn anything into another stylish creation in her wardrobe. When asked how she does it, Kheumani says, “I usually have things I want to recreate saved in my phone, then I’ll go to Walmart walking around thinking ‘what’s the weirdest thing I can use to make my creations?’” To date, her favorite creation is her pink bubble coat & matching hat set as her mini book

In addition to being a seamstress and influencer, Kheumani is also an entrepreneur with her imprint, Shop Kheumani– an online clothing store where consumers can purchase anything from clothing and accessories. Currently, she is rebranding to incorporate exclusive pieces into her brand. Kheumani wants the brand “to be more authentic to what she does and would like to design her clothing.” While there is no date on the relaunch, her supporters can expect unique merchandise.

(One of Kheumani Transformations. @Kheumani on Instagram)

In addition to being a seamstress and influencer, Kheumani is also an entrepreneur with her imprint, Shop Kheumani– an online clothing store where consumers can purchase anything from clothing and accessories. Currently, she is rebranding to incorporate exclusive pieces into her brand. Kheumani wants the brand “to be more authentic to what she does and would like to design her clothing.” While there is no date on the relaunch, her supporters can expect unique merchandise.

In 2020, Kheumani collaborated with a fellow YouTube personality, Glamazontay, for her birthday and she recently did a segment on Access Hollywood where she was tasked to turn a sleeping bag a pool float, a lawn chair, and leggings into fashionable pieces. While she has only had a few collaborations, she has enjoyed her current partnerships and is open to more in the future. Brands such as Target and Nike are on her wishlist, but say she is open to anyone that wants to work with her.

Kheumani is a “one-woman band” as she creates, records, and edits her content by herself. She says that her planner keeps her organized but is looking to expand her team so her process is more efficient. Her advice to beginners at sewing is to “invest in good supplies,” Kheumani says “you don’t have to invest in a good sewing machine, you can get $50 machines,” some of which she still uses. She also says YouTube and sewing books are great resources to use as a beginner.

In the future, Kheumani is looking to relaunch her brand and hopes to gain campaign partnerships with big companies. She also says she wouldn’t mind being on a show like Project Runway. One thing for sure is that Kheumani and her creations are here to stay. To keep up with Kheumani and her creations follow her on Instagram and Twitter @Kheumani, Youtube- Kheumani Stevenson, and TikTik @Kheumani0.